back
home How
to maximise your rental potential...
Making the
most of a property's rental potential takes some serious thinking but
not a lot of effort. It is mostly common sense but it is surprising how
many people do not actually use their common sense especially when presenting
a property for let.
The amount
of TV programs nowadays all about improving property and how to sell them
in their best light, it always amazes me how many awful properties there
are on the market for sale and to let that just ain't gonna sell - purely
because you can tell the minute you walk in that the owner either doesn't
care about their property or just doesn't have the time - either way you
would just hate to have someone like them as a landlord as you know it
will take them ages to get a simple problem fixed.
Here are
some simple tips for improving your property's rentability:
- move
in and live there for a few days - you'll soon see the property's pitfalls
and will have a good idea what's lacking.
- have a
good clean and tidy up - cluttered properties are harder to sell because
people cannot always imagine their own stuff in there - minimalistic
is always better!
- remove
any bad smells and make sure you give the property a good airing - make
it feel inviting by spraying room sprays, burning incense oils etc.
- fresh
flowers and house plants make a place feel homely - if the property
is empty for a long period of time make sure you water them regularly
as a dead house plant has the opposite effect. Try and stick to one
variety of flower rather than mixes lots of different ones - this gives
a sense of structure.
- clean
mirrors and windows until they are sparkling - mirrors will help bounce
light around and will make a dark area more inviting. Mirrors also give
the illusion of extra space so use them wisely.
- make sure
bathrooms are sparkling - if adding a new bathroom, chose a white suite
that will go with any decor and never date. Taps and accessories are
worth spending a little extra on. Make sure there are no odours in the
bathroom - use pot pourri or freshly scented candles to make it feel
more inviting.

- lay the
table, use sparkling clean glassware, clever use of contrasting colours
makes things more interesting! Shiny cutlery is a must too - people
buy with their eyes - remember it's a lifestyle you are selling.
- Use neutral
colours where possible as these are more timeless and more people will
accept them as opposed to your favourite bright blue or pink - these
colours won't suit everyone so be careful!
- Use lighting
to create a calm mood - table lamps and dimmed lighting create a relaxing
mood, use under-counter lighting in a kitchen to show off sparkling
kitchen accessories, soft lighting in a bathroom using candles will
help to create the right mood - the buyer / renter needs to be able
to imagine themselves relaxing in that bath or entertaining friends
in that spotlessly clean property!
- pick a
colour scheme and follow it through one main room - using throws, cushions,
candles and vases in the same colour. Match curtains and a cushion or
two to give continuity. Add accessories in a colour to blend it all
together. Consider a feature wall of striking wallpaper to give drama
- overall use your imagination and have fun!
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create
a timeless look and feel by using modern versions of old classics
like this new cast iron bath - these will never date and will
always give a period property back it's original character.
exposing
and working on old fireplaces or installing original fireplaces
from salvage yards is a common way of putting the character back
into a property that has had it's charm ripped out.
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